INTRODUCTION
SunYe
89.07.11.
5YEAR TRAINING
YeEun
89.05.26.
Though UCC Audition
SunMi
92.05.02.
1YEAR TRAINING
SoHee
92.06.27.
2YEAR TRAINING
HyunA
92.06.06.
3YEAR TRAINING
POSITIONING MAP
WonderGirls target the age from teenager to early twenties by Cute Concept
WEAKNESS
A Gap of ability among the team members
: Third Grade in middle
The best example of its marketing plan in Asian countries isWondergirls.
, JYP USA, officially opened in New York City in June 2007. A report from the Korea Times andthe business and finance portal site Chaebul.com revealed that JYP Entertainment generated $16.3 million in revenue in 2006 and $10 million during the first six months of 2007. The report valued JYP Entertainment to be worth in ex
3-5.RoppongiHills arena
A city plaza where there's always something going on: endless new and exciting encounters.(Japanese Only
Roppongi Hills inthe middle of gathering a variety of cultural, urban outdoor entertainment space, "Roppongi Hills Arena" was born. Roppongi Hills Arena is an open space with a roof, some with up to overall performance on stage live events round the square, allowing
the highest rating of 53.1%, ‘인어아가씨’ of 47.9%, ‘하늘이시여’ of 44.9%, ‘아내의 유혹’ of 43% and ‘꽃보다 남자’ 35.7%. Moreover, ofthetop ten drama ratings in 2008, ‘조강지처 클럽’ and ‘너는 내 운명’ were placed at 3rd and 4th with the ratings of 41.3% and 39.0%, respectively. According to rating charts attached, we can see that the popul
and set top boxes), converged applications (e.g. music download on PC and handheld) and converged networks (IP networks). According to Harry Strasser, former CTOof Siemens "digital convergence will substantially impact people's lifestyle and work style". The next hot trend in digital convergence is converged content, mixing personal (user generated) content with professional (copyright protected
“Gwangan bridge”(Diamond bridge)?
People see Gwangan bridge through theinternet, news papers, movies, magazines, TV etc.
People leave their normal place
For tourists(mainly Japanese, Chinese and
Korean who is not a resident of Busan)
Thetourists admire a scenery ofthe bridge,
namely the purpose oftourists is not crossing
the bridge but enjoying the scenery
They
Introduction:
WonderGirls, a popular and rising girl idol star group in Korea, is currently dramatically leading the Korean music industry with their unstoppable popularity. This group consists of five young teenage girls, ranging from the age 15 to 19. After researching thoroughly about the reasons behind WonderGirls’ success and actually undergoing the process of learning the dance moves t
in Contents Business
Especially, Entertainment Contents
Entertainment Contents Market is bigger than Manufacturing Business( stage, capability of growth)
From teenagers to twenties
Retro leads them to have curiosity about this music,
and make them try to listen, see or even dance
after WonderGirls.
From thirties to forties
Once the people in this group hear 'Tell Me',
‘No
and thinks he should be more cautious of his daughters inthe future.
Two days later, Mr. Gardiner writes that he has found Lydia and Wickham and that they are not married. Elizabeth is surprised and Mr. Bennet wonders how much Mr. Gardiner might have added to cover it and if he owes him for it. Mrs. Bennet immediately becomes happy and begins planning the wedding.
Mr. Bennet decides to re
ofthe Human Psyche
1. Dynamic Model
p.125
Early in his career, he developed the dynamic model, asserting that our minds are a dichotomy consisting ofthe conscious (the rational) andthe unconscious (the irrational)
p.125~126
The conscious, Freud argued, perceives and records external reality and it the reasoning part ofthe mind. (…) Freud is one ofthe first to suggest that